Full Loyalty: technology, strategy, and operations combined.

We structure, implement, execute, and evolve your program with bi-weekly deliveries and a total focus on results, while your team stays focused on the core of the business.

SalesForce

Leading companies have already chosen Fidela to turn loyalty into a competitive advantage.

We work alongside brands that understand that loyalty is more than a program: it’s a growth strategy with a direct impact on business

Ipiranga
Totvs
Syngenta
Palmeiras
Cruzeiro
MCM | Scania
Imagem Solução

Full Loyalty:
The complete solution

In addition to the technological solution, we provide complete management of the loyalty program, so you can focus on what really matters: your business.

Troféu
Gráfico

Fidela takes care of the entire operation, offers strategic insights, support, and communication, with a dedicated team and agile deliveries every 15 days.

Alvo

With Full Loyalty, we ensure that your program operates efficiently and continuously. We build customer loyalty, engage, and deliver results while your team can maintain focus on the core business.

Loyalty 4.0: from reward to relevance.

The new era of loyalty combines data, personalization, and purpose-driven experiences to create lasting emotional connections.

More than generating points, Loyalty 4.0 creates perceived value, increases engagement, and drives results such as retention, LTV, and revenue recurrence.

Loyalty

Personalization and strategy for all audiences

From consumer to partner, from employee to end customer. We create programs for B2B, B2C, B2E, and smart combinations.

B2B - Business to Business

B2B - Business to Business

Intelligent engagement between companies focused on recurrence and strategic partnership.

We use data, incentives, and loyalty mechanics to strengthen relationships, increase predictability, and activate sustainable results across channels, resellers, or distributors.

B2E - Business to Employee

B2E - Business to Employee

Programs that connect purpose, recognition, and performance.

We motivate teams with goals, achievements, badges, and rewards creating a sense of belonging and boosting productivity with experiences that value each employee.

B2C - Business to Consumer

B2C - Business to Consumer

We transform purchases into relevant and emotional experiences.

With intelligent personalization, gamification, and rewards that generate perceived value, we increase frequency, average ticket, and retention promoting an emotional and continuous relationship with your brand.

Smart Combinations

Hybrid solutions with strategic intelligence.
Integrating diverse audiences customers, partners, and employees into a single program, we ensure a smooth, personalized experience connected to the strategic indicators of the business.

Fidela is the only official Salesforce partner in the world specialized in Full Loyalty.

We enhance Salesforce Loyalty Management and other clouds (Sales, Service, Marketing, and Data Cloud) with applied intelligence, journey orchestration, and continuous execution transforming technology into measurable ROI

Product Management Director, Salesforce

Fidela Differentials

A bit of context about why Fidela makes a difference in your results

Complete Solution

We create personalized journeys with AI and intelligent automation. We ensure continuous execution and monitoring for real engagement and results that matter.

AgentForce

Salesforce’s AI solution personalizes real-time interactions for each customer.

From service to conversion, it engages, recommends, and optimizes results based on reliable data accelerating decisions and increasing retention at all touchpoints of the journey.

Salesforce Partner

The only Salesforce partner in the world for Full Loyalty. We integrate data, journeys, and execution, transforming technology into measurable ROI.

Learn more about our work

Schedule a conversation with our specialists and let us help you create your loyalty program.